A Vision Brought to Life
Reta Proje is no ordinary architectural firm. Founded in 1993 and headquartered in Ankara, this multidisciplinary powerhouse has made waves in architecture, landscape, and urban design, serving clients across Turkey, the Middle East, and Europe. Innovation has always been at the heart of their approach—so much so that their founder was rendering in 3D back in 1997 when most of the industry was still working in 2D.
However, as demand for high-quality, immersive design presentations skyrocketed, the firm found itself at a crossroads. Slow rendering times, software limitations, and an increasingly competitive market meant they needed to evolve—or risk falling behind.
When Reta Proje discovered D5 Render, it was more than just an upgrade—it was a paradigm shift. The firm embraced real-time rendering, allowing their team to bring designs to life with unprecedented speed and fluidity. No longer constrained by lengthy rendering processes, they found new creative freedom, iterating ideas instantly and refining details on the go. The result? A transformation that not only elevated efficiency but also redefined what was possible in architectural visualization.
Challenges Before Using D5 Render
When Rendering Slows Down Creativity
Before integrating D5 Render, Reta Proje relied on 3ds Max, V-Ray, and Lumion for their rendering needs. While these tools had long been industry staples, they came with a major drawback: speed. Rendering large-scale projects could take hours, sometimes overnight, creating frustrating bottlenecks in the creative process.
“The old way slowed us down. We'd make a change, render, wait, review, and repeat. It was exhausting,” recalls Tanya Akdag, Architect at Reta Proje. “We needed something faster, something intuitive.”
The Struggle of Real-Time Collaboration
With a team working across SketchUp, Rhino, and Revit, seamless collaboration was crucial. Yet, their existing tools weren't built for dynamic teamwork. Any small tweak in the design required lengthy updates, which made it difficult to respond quickly to client feedback. As the industry became increasingly fast-paced, Reta Proje needed a way to iterate designs in real-time without losing momentum.
Why D5 Render Was the Perfect Fit
Unlike traditional rendering tools, D5 Render offered something transformative: instant feedback.
- Speed & Efficiency: Real-time rendering drastically cut production time.
- Seamless Live Sync: Instant updates between SketchUp and D5 meant fewer interruptions.
- Extensive Asset Library: High-quality models and textures sped up project development.
- Photorealistic Materials & Lighting: Ready-to-use textures made high-end visuals effortless.
- An Easy Learning Curve: Unlike complex software, D5 was intuitive—so intuitive, in fact, that Tanya mastered it in just one week.
“I learned D5 Render in one week, and now I can't imagine working without it."
—Tanya Akdag, Architect
Transforming Reta Proje's Workflow
From Weeks to Days: Faster Project Turnarounds
- Before D5 Render: An interior project took 1-2 weeks to render and finalize.
- With D5 Render: The similar project now takes just 2 days.
- Large-scale urban master plans, previously requiring 6 months or more, are now completed in a month-4 months at most.
“We used to render one image overnight. Now, we iterate and present designs in real-time.”
—Bartu Lokumcu, Computational Designer
A New Era of Client Engagement
One of the biggest breakthroughs came in client presentations. Instead of showing static renders, Reta Proje now wows clients with cinematic, interactive walkthroughs that bring projects to life before they're even built.
“The client was shocked and said, ‘How did you do all of this? It's exactly what I had in mind.'”
—Tanya Akdag
Iconic Projects Enhanced by D5 Render
Basra, Iraq Urban Project: A Masterpiece in Motion
The Basra, Iraq Urban Project was a massive undertaking—a sprawling development featuring hotels, office spaces, and a marina. Given the sheer scale, traditional methods would have made visualization a slow and cumbersome process. Instead, Reta Proje used D5 Render to seamlessly craft a dynamic, evolving design that could be revised and refined in real-time.
Working in SketchUp and D5, the team moved through an iterative process, rapidly visualizing modifications and fine-tuning lighting, materials, and environmental elements. What would have taken six months or more was completed in just four months, with an unprecedented level of detail and accuracy.
“D5 Render's real-time visualization changed everything. We no longer had to wait for updates—we were building and refining on the go.”
Reta House: When Ideas Become Art
Not every concept at Reta Proje is meant for immediate construction—some are simply meant to inspire. Reta House is a collection of forward-thinking residential designs that push creative boundaries.
While some of these projects may not yet be economically viable, they are brought to life through cinematic animations using D5 Render and showcased on YouTube. By sharing these immersive visuals, Reta Proje builds engagement with potential clients and the wider architectural community, proving that great ideas deserve to be seen, even if they're not yet built.
“D5 Render lets us share our vision with the world—whether it's real or conceptual.”
The Competitive Edge: Winning More, Faster
With faster turnarounds, cinematic visuals, and real-time collaboration, Reta Proje has secured its place at the forefront of modern architecture. Clients now expect interactive, immersive presentations, and thanks to D5 Render, Reta Proje can deliver them effortlessly.
“For firms still considering D5 Render, I'd say—switch now.”
—Bartu Lokumcu
What's Next? The Future of Architectural Visualization
Looking ahead, Reta Proje is doubling down on AI, VR, and immersive technology.
- AI-powered visualization tools will further streamline workflows.
- VR and 360-degree experiences will transform how clients interact with designs.
- D5 Render's continuous updates will ensure their creative edge stays razor-sharp.
Conclusion: The Future is Now
Reta Proje's adoption of D5 Render has redefined their workflow, making real-time rendering, photorealistic materials, and instant collaboration the new standard. What was once a time-consuming, rigid process is now an efficient, dynamic, and visually breathtaking experience.
If you're an architectural firm looking to scale and stay competitive, now is the time to embrace the power of real-time visualization.
